SEO report of affinitypartnership.net.au

Redirected to www.affinity.ad/

AFFINITY™ | Data-driven Media, CX & Advertising Agency – Sydney

www.affinity.ad/

Named AsiaPacific's Number 1 Digital Agency by WARC. We build innovative, creative solutions to ultimately generate brand affinity and more importantly ...

   

 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.affinity.ad/

Character length : 16

Title
AFFINITY™ | Data-driven Media, CX & Advertising Agency – Sydney
Description
Named AsiaPacific's Number 1 Digital Agency by WARC. We build innovative, creative solutions to ultimately generate brand affinity and more importantly sales.
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

title: Affinity | Data-driven Media, CX & Advertising Agency – Sydney
url: https://www.affinity.ad/
description: Named AsiaPacific's Number 1 Digital Agency by WARC. We build innovative, creative solutions to ultimately generate brand affinity and more importantly sales.
image: https://www.affinity.ad/assets/Managed/OpenGraph/affinity-ogdefault-2015.png
type: article

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://affinity.ad/robots.txt
User-agentDisallowed for the search engines
*
  • /admin
  • /page-not-found/
  • /server-error/
  • /adma-iq-digital-cert-2017/


 Social

Social Engagement

Linkedin9

Facebook Share0

Facebook Comments0

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
AFFINITY™ | Data-driven Media, CX & Advertising Agency – Sydney

Character length : 63

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 16%

Acceptable! The text / code ratio is between 15 and 25 percent.
Headings
H1H2H3H4H5H6
7106000
Heading structure in the source code
  • <H1> We Are Affinity
  • <H2> A data-driven media, CX & advertising agency.
  • <H1> Work We've Engineered
  • <H1> Some of our Clients
  • <H1> Services to Blueprint & Build
  • <H2> Business Intelligence
  • <H3> Human Behaviour is at the heart of everything we do
  • <H2> Brand & Planning
  • <H3> Applied thinking and gameplans for brand affinity
  • <H2> Digital
  • <H3> Merging technology and creative solutions into real-world design
  • <H2> Advertising & Design
  • <H3> The Art of Engaging people with brands
  • <H2> Media
  • <H3> Strategic media ideas can make all the difference to success
  • <H2> Implementation
  • <H3> Our committment to craft continues until the very end
  • <H1> Blog
  • <H1> Lead Architects of Influence
  • <H2> Luke Brown / CEO
  • <H2> Angela Smith / Head of Strategy
  • <H2> Adam Shar / Director of Media and Business Intelligence
  • <H1> AFFINITY™ in the News
Word cloud
  • affinity14
  • media12
  • brand10
  • luke8
  • agency7
  • digital7
  • business6
  • march6
  • awards6
  • work6
  • people6
  • into5
  • brands5
  • award5
  • adam5
  • b&t5
  • data5
  • development5
  • advertising5
  • creative5
  • angela5
  • campaign5
  • influence4
  • all4
  • process4
  • design4
  • strategic4
  • msd3
  • how3
  • integrated3
  • technology3
  • marketing3
  • key3
  • team3
  • understanding3
  • human3
  • blog3
  • mumbrella3
  • platforms3
  • personalised3
  • services3
  • top2
  • comes2
  • produce2
  • build2
  • results2
  • every2
  • warc2
  • time2
  • need2
  • brown2
  • thinking2
  • experience2
  • lead2
  • generation2
  • strategy2
  • solutions2
  • after2
  • planning2
  • most2
Keyword matrix
wordtitledescriptionsheading
affinity
media
brand
luke
agency
digital
Two Word cloud
  • affinity wins2
  • awards services2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Error! The website uses iFrame solutions. This type of contents are not indexed by Google.
Images
We found 45 images on this web page.

Good! Every image has an alternative text attributes set on this website.

 Readability

Flesch–Kincaid Grade Level
7.90
Flesch Reading Ease
50.20
Coleman Liau Index
12.00
Automated Readability Index (ARI)
6.00
Dale–Chall Readability
7.90
SMOG Index
10.30
Spache Readibility
5.00
Number of letters
5910
Number of words
1156
Number of sentences
173
Average words per sentences
7
Number of syllables
2048
Syllables in words
1986
Average syllables in words
1.77
Number of words in first three syllables
265
Percentage of word / syllables
22.92
Words not in Dale-Chall easy-word list
555
Words not in Spache easy-word list
365

 Technologies

Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • https://www.affinity.ad/components/jquery/dist/jquery.min.js
  • https://www.affinity.ad/components/jQuery.mmenu/src/js/jquery.mmenu.min.all.js
  • https://www.affinity.ad/components/lazyloadxt/dist/jquery.lazyloadxt.min.js
  • https://www.affinity.ad/components/enquire/dist/enquire.min.js
  • https://www.affinity.ad/app/js/mqdetect.js
  • https://www.affinity.ad/components/FitText.js/jquery.fittext.js
  • https://www.affinity.ad/components/lazyloadxt/dist/jquery.lazyloadxt.bg.min.js
  • https://www.affinity.ad/app/js/app.js?r=201705031510
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • https://www.affinity.ad/app/css/app.css?r=201705031510
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Links

We found a total of 48 different links.
Internal links: 32
External links: 16

External links:

Link text (anchor) Link strength
https://twitter.com/LukeBrown_AU
https://www.linkedin.com/in/lukebrownau
https://twitter.com/AffinityAU
https://www.linkedin.com/in/angelasmithau
https://twitter.com/AdamSharAU
https://au.linkedin.com/pub/adam-shar/56/82b/116
Australia comes fourth on WARC 100 rankings thanks to AFFINITY, Atomic212 and Leo Burnett Melbourne Mumbrella - 4th April 2017
The programmatic debate is simplistic, naive and just plain wrong Mumbrella - 27th March 2017
AFFINITY Wins Warc Grand Prix Media Award B&T - 10th February 2017
AFFINITY wins Gold and a Special Award at IPA Effectiveness Awards B&T - 5th November 2016
What I Wish I’d Said At The AC&E Awards: AFFINITY’s Luke Brown B&T - 28th October 2016
WHEN IT COMES TO DIGITAL MEDIA, YOU'RE BEING RIPPED OFF. MUMBRELLA - 23rd September 2016
Email marketing: We need to stop being 'creative snobs' Adnews - 25th August 2016
AFFINITY And oOh! Get Personal In Hyper-Targeted Campaign For ADMA B&T - 18th August 2016
All The Winners Of The 22nd AMY Awards Announced B&T - 18th July 2016
https://au.linkedin.com/company/the-affinity-partnership

Internal links:

Link text (anchor) Link strength
https://www.affinity.ad
Contact
Menu
About
Work
Awards
Services
Blog
Careers
Read More
https://www.affinity.ad/work/diving-into-data-for-narellan-pools
Narellan Pools
https://www.affinity.ad/work/give-a-lunch-for-christmas-appeal
The Salvos
https://www.affinity.ad/work/ceva-prozym-dental-sticks
Prozym
https://www.affinity.ad/work/sleep-is-back
Love To Dream
https://www.affinity.ad/work/dont-ignore-a-cough
Prospan
See more work
AFFINITY #1 digital agency in APAC 4th April 2017
Programmatic works, if you focus on outcomes not eyeballs 28th March 2017
Our Top Five Trends From SXSW 2017 24th March 2017
Paddy’s day or Patty’s day? 20th March 2017
Advertising for Equality 8th March 2017
Natural Language in an Unnatural World 2nd March 2017
See more posts
https://www.affinity.ad/#
AFFINITY™
Privacy Policy
Home

 Website security

IP
45.33.48.207
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

 Icons

Favicon
Good! The website uses favicon.

 Typos

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